The Lead Jerk was founded in 2013 by Matt Lowery. Matt has a background in field sales in the final expense industry. As he got more familiar with the clientele and prospects he became a top producer selling across the board with up to 8 or 9 carriers.
As time went on he was experiencing problems with consistent and affordable lead flow for his area. After many months of studying different types of leads, demographics and best practices for generating leads he was able to self generate his own leads and create a consistent and predictable final expense insurance business.